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Sneak Peak: New ALFA Packaging in 2018!


Thanks to feedback from ALFA Dealers nationwide, we’ve been working hard to upgrade ALFA’s packaging  in 2018!  In short, these upgrades showcase the best-in-class quality of ALFA products. Recommended by ALFA’s national network of Dealers and trusted everyday by commercial kitchens across the country, we stand behind our quality.

The photo above is a sneak peak at the new & improved packaging hitting ALFA Dealer shelves across the country. ALFA has  invested in 4 color boxes for ALFA’s marquee products: GS-12 , VS-12, MC5, and the 12 SS CCA to drive differentiation in the retail setting. Additionally, ALL ALFA Branded NSF Approved Hobart Classic Agitators, as well as the VS-12KDS (“S” Knife Assembly) and VS-12DH (Grater Shredder Disc Holder Assembly) will receive new packaging!As for timing, here’s the good news: GS-12, VS-12 4 color boxes are already out in the market! All other product packaging upgrades are on the way in late 2018/early 2019, as previous packaging stocks are depleted.